Sales & Marketing Executive

SALES & MARKETING EXECUTIVE Department: Sales & Business Development Industry: Interior Design, Modular Furniture & Interior Manufacturing Employment Type: Full-time Work Mode: Primarily Field-Based Location: Pune 1. About the RoleWe are looking for an experienced, highly motivated and result-oriented Sales & Marketing Executive who can independently drive business development through traditional on-field marketing, direct client acquisition, B2B networking and strategic sales activities. The candidate will be responsible for identifying potential customers, building relationships, generating new business opportunities, presenting our services and manufacturing capabilities, negotiating commercial terms and successfully closing deals. The role involves developing business across two major verticals: A. Turnkey Interior Projects Residential interior projects (D2C). Commercial office interiors. Corporate and institutional interior projects. Retail outlets, showrooms and other commercial spaces. Projects requiring complete interior design, execution and handover. B. Modular Interior Manufacturing Modular kitchens, wardrobes and storage solutions. Modular furniture and customised interior products. Bulk manufacturing requirements. B2B orders from interior designers, architects and contractors. Manufacturing partnerships with builders, developers and other businesses. Direct manufacturing orders where clients provide designs, drawings or specifications and require production from our facility. The candidate must have the ability to develop both direct customers and institutional/business relationships. 2. Key ResponsibilitiesA. On-Field Sales & Business DevelopmentActively visit potential customers, businesses, offices, commercial establishments, construction sites and project locations. Identify and approach prospective clients through traditional field marketing. Conduct face-to-face meetings with potential customers and decision-makers. Build a strong network of architects, interior designers, builders, contractors, developers, corporate offices and institutional clients. Identify upcoming residential and commercial projects and generate business opportunities. Conduct regular market visits to identify new business prospects. Develop relationships with existing and prospective clients to generate repeat business and referrals. B. Client Acquisition & Lead GenerationIndependently identify, approach and acquire new clients. Generate qualified leads for turnkey interior projects and modular manufacturing. Explore D2C opportunities as well as B2B and institutional business. Visit builders' offices, architectural firms, real estate developers and corporate establishments. Develop new business channels and strategic associations. Maintain a consistent pipeline of prospective clients and follow up until conversion. C. Sales Presentation & Deal ClosureUnderstand customer requirements and recommend appropriate solutions. Present company capabilities, previous projects, product offerings and manufacturing infrastructure. Coordinate with the design, estimation and technical teams to prepare proposals and quotations. Conduct commercial discussions and negotiate pricing, payment terms and project deliverables. Handle customer objections and convert enquiries into confirmed orders. Take ownership of the sales process from the first meeting to final deal closure. Ensure timely collection of booking amounts and advance payments. Maintain strong client relationships throughout the sales cycle. D. B2B Business DevelopmentBuild relationships with architects, interior designers, contractors, builders and developers. Identify companies requiring regular modular furniture manufacturing support. Develop vendor relationships with corporate and institutional clients. Explore bulk orders and long-term manufacturing partnerships. Identify opportunities for OEM, contract manufacturing and white-label manufacturing. Establish the company as a reliable manufacturing and execution partner. E. Market Research & Competitor AnalysisRegularly study market trends, customer expectations and competitor activities. Identify new market segments and potential business opportunities. Understand competitor pricing, product offerings and service models. Provide management with feedback on customer expectations, market pricing and emerging opportunities. Suggest new sales strategies and marketing initiatives to improve market penetration. F. Sales Reporting & CoordinationMaintain a database of leads, prospects, meetings, follow-ups and conversions. Update the CRM or company sales tracking system regularly. Submit daily field visit reports and weekly sales performance reports. Maintain accurate records of quotations, negotiations and deal status. Coordinate with design, estimation, production and execution teams for smooth client onboarding. Ensure proper communication and follow-up with every prospective customer. 3. Required Experience & SkillsMinimum 3–5 years of proven experience in field sales, business development or B2B sales. Experience in interior design, modular furniture, furniture manufacturing, construction, building materials or allied industries will be strongly preferred. Excellent verbal communication and interpersonal skills. Strong negotiation, persuasion and deal-closing abilities. Confidence in conducting independent client meetings and presentations. Ability to approach new customers and develop business relationships from scratch. Strong follow-up discipline and a target-oriented mindset. Ability to understand commercial requirements, pricing and basic project costing. Good knowledge of Pune's commercial and residential markets will be an advantage. Basic computer knowledge, MS Excel, email and CRM handling. Should be comfortable with extensive field travel and meeting new customers every day. 4. Key Performance Indicators (KPIs)Performance will be measured on actual business generation and conversion rather tha