Performance Marketing Intern

Position: Performance Marketing Intern

Key Responsibilities (KRAs)

• Assist in planning, executing, and monitoring paid advertising campaigns across Google Ads and Meta Ads.
• Conduct keyword research and competitor analysis to identify campaign opportunities.
• Monitor campaign performance metrics such as impressions, clicks, CTR, CPC, CPL, and conversions.
• Prepare daily and weekly campaign performance reports.
• Support landing page analysis and suggest improvements to increase lead generation and conversion rates.
• Assist in audience research, campaign structuring, and ad copy development.
• Coordinate with the creative team to develop ad creatives and marketing assets.
• Learn and implement conversion tracking using Google Analytics 4 (GA4\) and Google Tag Manager (GTM).
• Analyse campaign data and identify opportunities to improve campaign performance and lead quality.

Candidate Profile

• Bachelor/ Master Freshers interested in pursuing a career in Digital Marketing, particularly Performance Marketing.
• Basic understanding of Google Ads, Meta Ads, and digital marketing concepts will be preferred.
• Good analytical and problem-solving skills with a willingness to learn.
• Basic knowledge of MS Excel or Google Sheets.
• Strong communication skills and a result-oriented approach.
• Candidates with relevant certifications or practical exposure to digital marketing tools will have an added advantage.

Pay

₹12,000.00 - ₹18,000.00 per month

Benefits

• Leave encashment
• Paid sick time

Work Location

In person