Visual Merchandiser

Job Summary

The Visual Merchandiser is responsible for creating and maintaining attractive product displays and store layouts that enhance the customer experience, strengthen brand identity, and drive sales. The role requires a creative mindset combined with strong execution skills to ensure visual merchandising standards are consistently implemented across stores.

Key Responsibilities

Plan and execute in-store visual merchandising displays in line with brand guidelines.

Develop attractive window displays, focal points, and promotional setups to maximize customer engagement.

Ensure product placement, mannequin styling, and store presentation align with seasonal campaigns and marketing initiatives.

Monitor store layout and traffic flow to optimize the customer shopping experience.

Coordinate with store teams to ensure merchandise is replenished and displayed correctly.

Conduct regular visual audits and provide feedback to improve store presentation standards.

Support new store openings, renovations, and promotional events.

Analyze sales performance and customer behavior to recommend merchandising improvements.

Collaborate with buying, marketing, and operations teams for campaign rollouts.

Train store staff on visual merchandising standards and display maintenance.

Required Qualifications

Bachelor's degree/Diploma in Fashion Design, Retail Management, Visual Merchandising, Interior Design, or a related field.

2-5 years of experience in visual merchandising, preferably in fashion, apparel, lifestyle, or retail brands.

Strong understanding of retail display techniques, space planning, and customer behavior.

Knowledge of fashion trends, color coordination, and styling principles.

Proficiency in MS Office, Adobe Photoshop, Illustrator, SketchUp, or other design software is preferred.

Willingness to travel across stores as required.

Pay

₹35,000.00 - ₹50,000.00 per month

Work Location

In person