Digital Marketing Manager

DIGITAL MARKETING MANAGER

Location

Attapur, Hyderabad

Job Type

Full-Time

Work Mode

Work From Office

Experience

2–4 Years

Salary

₹25,000–₹35,000/month + Performance Incentives

Industry

Real Estate

ABOUT THE ROLE

We are looking for a hands-on Digital Marketing Manager who can take complete ownership of our digital marketing and lead-generation activities.

This is NOT just a social media posting job.

You will be responsible for generating qualified real-estate leads through Meta Ads, managing social media, testing campaigns and working closely with the sales team to convert leads into site visits and bookings.

KEY RESPONSIBILITIES

Digital Marketing & Lead Generation

Plan, launch and manage Facebook & Instagram (Meta) Ads

Generate qualified leads for our real-estate business

Manage lead-generation campaigns and landing pages/forms

Test different audiences, creatives, offers and ad copies

Monitor and optimise CPL and Cost Per Qualified Lead

Analyse campaign performance and improve lead quality

Track leads → qualified leads → site visits → bookings

Explore Google Ads and other relevant digital channels

Social Media Management

Manage Instagram, Facebook and LinkedIn

Create and manage the monthly content calendar

Plan Reels, posts, stories and carousels

Write captions, hooks and CTAs

Coordinate with the Content Creator & Video Editor

Use Canva and AI tools for content creation

Research real-estate trends and competitor marketing

Maintain consistent brand communication

Reporting & Analytics

Prepare weekly reports covering

Ad spend

Leads generated

CPL

Qualified leads

Cost per qualified lead

Site visits generated

Campaign-wise performance

Best-performing creatives and audiences

Recommendations for optimisation

HOW YOUR PERFORMANCE WILL BE MEASURED

QUALIFIED LEADS → SITE VISITS → BOOKINGS

Not simply

Followers

Likes

Impressions

Number of posts

We understand that cheap leads are not necessarily good leads.

REQUIRED SKILLS

Meta Ads Manager

Facebook & Instagram Marketing

Lead Generation

Performance Marketing

Social Media Marketing

Canva

Basic Copywriting

Google Ads — preferred

Google Analytics / tracking — preferred

Excel / Google Sheets

CRM & lead-funnel understanding

AI tools for marketing/content

PREFERRED EXPERIENCE

Experience in any of the following will be an advantage

Real-estate marketing

Builder/developer marketing

Property lead generation

Performance marketing agencies

Meta lead-generation campaigns

B2B lead generation

WHO WE ARE LOOKING FOR

We want a hands-on marketer, not someone who only delegates work.

You should be able to

Create and launch Meta campaigns independently

Analyse campaign data

Identify poor-quality leads

Improve CPL/CPQL

Develop a content strategy

Understand customer/buyer psychology

Work closely with telecallers and sales executives

Take ownership of marketing results

MAJOR ADVANTAGE

Candidates who have personally generated real-estate leads through Meta Ads and can show previous campaign results will be strongly preferred.

SALARY & INCENTIVES

Fixed Salary

₹25,000–₹35,000/month

Performance Incentive

Up to ₹10,000–₹15,000/month

Incentives will be based on measurable marketing performance.

LOCATION

Attapur, Hyderabad

Candidates from Attapur, Mehdipatnam, Tolichowki, Rajendranagar, Upperpally and nearby areas are preferred.

HOW TO APPLY

Send your

Resume + Portfolio / Previous Campaign Results

Mention

"Digital Marketing Manager"

while applying.

Join us and take ownership of building a high-performance real-estate marketing engine.

Pay

₹25,000.00 - ₹35,000.00 per month

Work Location

In person