PPC Specialist

Urgent Hiring!!

Job Title

PPC Specialist (0–3 Years Experience)

Location

Chennai

Experience

0–3 Years

Employment Type

Full-Time

Timing

Night Shift

Job Summary

Marketing House of Zachariah is seeking a results-driven PPC Specialist to manage and optimize paid advertising campaigns for a diverse portfolio of clients. This role involves planning, executing, and analyzing campaigns across platforms such as Google Ads and paid social channels to drive measurable growth, leads, and conversions.

The ideal candidate is analytical, detail-oriented, and experienced in managing multiple accounts within a fast-paced digital marketing agency. You will collaborate with internal teams to align strategies with client goals, monitor performance metrics, and continuously optimize campaigns to maximize ROI.

Key Responsibilities

• Participate in forming effective paid search strategies
• Launch and optimise various Search, Display and PMax campaigns
• Plan and manage high-performing Meta (Facebook & Instagram) ad campaigns
• Oversee accounts on ad platforms (e.g. Google AdWords, Bing and Meta)
• Be involved in keyword selection and audience targeting
• Create compelling copy for images and graphics aligned with campaign goals
• Monitor budget and adjust bids to gain better ROI
• Track KPIs to assess performance and pinpoint issues
• Produce reports for management (e.g. dashboards)
• Write attractive and concise copy for adverts
• Suggest and develop new campaigns across multiple channels
• Work closely with developers to implement landing page, tracking and pixel integration

Requirements

0–3 years of experience managing PPC or paid advertising campaigns.

Hands-on experience with Google Ads and Meta Ads Manager.

Familiarity with Search, Display, and Performance Max campaigns.

Ability to analyze campaign performance using metrics like CTR, CPC, CPA, and conversions.

Understanding of conversion tracking, pixels, and basic analytics setup.

Ability to write clear and engaging ad copies for digital campaigns.

Experience preparing campaign performance reports and dashboards.

Strong analytical thinking, attention to detail, and ability to manage multiple campaigns.

What Your Day Will Look Like

As a PPC Specialist, your day revolves around strategy, analysis, and performance-driven campaigns. From keyword research and campaign setup to bid optimisation and ad performance tracking, you’ll play a key role in driving targeted traffic and generating quality leads.

You’ll begin by reviewing campaign performance across platforms like Google Ads and other advertising channels, analysing metrics such as clicks, conversions, CPC, and ROI. Based on insights, you’ll optimise ad copies, adjust bidding strategies, refine targeting, and test new keywords to improve campaign performance.

Collaboration with the SEO, content, and design teams will be part of your routine to ensure ad creatives and landing pages align with campaign goals. You’ll also monitor budgets, run A/B tests, and explore new opportunities to maximise ad reach and conversions.

When the day wraps up, your campaigns won’t just deliver clicks, they’ll deliver measurable growth, qualified leads, and real marketing impact.

Employee Benefits & Perk

Provident Fund (PF)

Health & Medical Insurance

Travel Allowance

Flexible Work Environment

Performance Recognition

Pay

₹30,000.00 - ₹35,000.00 per month

Benefits

Health insurance

Life insurance

Paid sick time

Provident Fund

Work Location

In person