Digital Marketing Executive

Job Summary We are seeking a Digital Marketing Executive who has experience in the Interior Design, Property or Real Estate sector. The ideal candidate will manage marketing campaigns generate high-quality leads enhance online visibility and help drive business growth. Key Responsibilities · Carry out digital marketing campaigns on platforms such as Google, Meta, Instagram, LinkedIn and others. · Improve Google Ads and Meta Ads to focus on lead generation. · Run SEO and social media marketing strategies. · Oversee engaging content for social media and digital channels. · Produce and nurture leads for design and property-related projects. · Carry out market research analyze competitors and study target audiences. · Monitor campaign. Adjust strategies to improve CPL, CTR, CPA, conversion rates and ROAS. · Track website traffic, lead numbers and conversions using Google Analytics and Search Console. · Work closely with Sales, Pre-Sales, Design and Content teams to boost quality and increase conversions. · Keep records of leads and campaign data in CRM or PMS systems. · Prepare monthly reports on digital marketing performance. · Handle marketing budgets and ensure spending is used effectively. · Stay informed about trends in digital marketing, platform changes and industry shifts. Required Skills · Solid understanding of Google Ads, Meta Ads, SEO, SEM, Social Media Marketing and Lead Generation. · Familiarity with Google Analytics, Search Console, Meta Business Suite and other marketing tools. · Good knowledge of how to market Interior Design, Property or Real Estate services. · Strong analytical. Problem-solving abilities. · Clear writing. The ability to create compelling content. · Creative mindset with an results-driven attitude. · Ability to collaborate with sales teams and understand lead generation needs. Qualification & Experience Bachelor’s degree in Marketing, Digital Marketing, Communications, Business Administration or a similar field. 1 To 4 years of hands-on experience in marketing. Prior experience, in the Interior Design, Property, Real Estate, Construction or related industries is preferred.