Content Marketing Lead

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TRM Labs

Content Marketing Lead

TRM Labs

United States

$140k – $188k/yr

Posted yesterday

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Build a Safer World.

TRM Labs provides AI-powered intelligence solutions that help public and private sector agencies investigate and disrupt crime. TRM's platforms enable investigators to trace illicit activity, build cases, and construct operating pictures of threat networks. Leading agencies and businesses worldwide rely on TRM to make the world safer and more secure.

The Content Marketing Lead produces TRM's flagship brand content: high-impact, globally relevant work that makes TRM the reference point on the issues that define modern crime and how it's fought. You'll spend most of your time creating that content with TRM's experts and making sure it reaches the audiences who matter. You'll also set the quality bar for content across TRM and build the frameworks and AI workflows that let marketers across regions and campaigns produce strong work on their own.

The impact you will have

Create flagship content with TRM's Insights, Policy, leadership and other SME teams that makes TRM the authority on the issues that matter most to our customers

Own distribution for everything you produce. Run TRM's owned channels directly, and partner with Demand Gen, Comms and other teams to get your work into the channels you don't own, from paid promotion and earned media to executive voice. For now, you'll also oversee TRM's corporate social channels

Own TRM's voice and tone. Build the style guide, templates and AI workflows that help regional and demand marketers produce on-brand content, and give the final edit on high-visibility work

Own TRM's blog/Resources hub and, with technical and agency partners, the SEO/GEO content strategy. Produce the content that moves search and AI-citation metrics on the topics that matter most to TRM

Qualifications & Requirements

5+ years of B2B content marketing, with a portfolio of flagship, point-of-view work. A background in cybersecurity, threat intelligence, fintech or public-sector-facing work is a strong plus

Strong editorial judgment, and experience setting standards other teams adopt

An AI-native approach

you use AI across research, drafting, repurposing and optimization, and you're curious about new tooling

A distribution mindset

you plan how a piece will reach people before you publish it

Experience working with SEO/GEO specialists and owning the performance of the content you produce

An excellent writer who can distill nuanced, technical topics for different audiences

Learn about TRM Speed in this position

Ship first-to-market: when Design is backed up before a launch and a competitor is about to announce a comparable solution, break a white paper into blog posts and publish yourself to win the moment

Build scalable systems (templates, standards) so quality content ships faster without adding headcount

Use AI to compress drafting and production cycles

Move content from idea to press-ready without unnecessary hand-offs

The following represents the expected range of compensation for this role

Individual pay is determined by skills, qualifications, experience, and location. The compensation details listed in this posting reflect the US base salary only.

The estimated base salary range for this role is $140,000-$188,000.

Additionally, this role may be eligible to participate in TRM's equity plan.

Please note - we factor in the different costs for geographies outside the United States.

Application Instructions

If you're interested in joining TRM, we encourage you to apply directly. Every application is reviewed by our Talent team.

Before applying, review the job description carefully and highlight the experience and impact that best demonstrate the required qualifications. Please also provide thoughtful and accurate answers to the application questions, as these will be used to evaluate your qualifications for the role.

If you send your resume directly to someone at TRM, we can't guarantee it will reach the appropriate hiring team. Applying directly is the best way to ensure you're considered.

What to Expect From Our Interview Process

Our process is designed to understand how you think, solve problems, and deliver impact, while giving you the opportunity to evaluate TRM. Most interview processes include a case study, AI skills assessment, and Leadership Principles interview.

Recruiter Intro

Explore your experience, motivations, and alignment with the role.

Hiring Manager

Dive deeper into your relevant experience, skills, and impact.

First Round

Typically 1-2 interviews focused on the skills most critical to the role.

Final Round: Meet some of the people you'd be working with. This is usually a panel-style session where we go deeper on your craft, problem-solving, and alignment with TRM.

References

We'll speak with former colleagues who can provide perspective on your work and impact.

Offer

If it's a mutual fit, your recruiter will walk you through your offer and answer your questions.

Welcome to TRM

Once you sign, we'll get you ready for your first day and onboarding.

Your recruiter will share your specific interview plan and preparation guidance along the way.

Learn more about interviewing at TRM

Perks & Compensation

We are building a safer world. That promise shows up in how we work every day.

TRM moves quickly. We are a high velocity, high ownership team that expects clarity, follow-through, and impact. People who thrive here are energized by hard problems, experimentation, and continuous feedback. If something takes months elsewhere, it will ship here in days.

Our work sits at the intersection of AI, national security, and fighting crime. The problems are complex, the stakes are real, and the environment evolves quickly. The pace and intensity of the work reflect the importance of the mission. As a result, the way we operate requires a high level of ownership, adaptability, collaboration, and creative problem-solving.

At TRM,