Digital Marketing & Marketing Operations Executive

Digital Marketing & Online Platforms

Manage and maintain company digital platforms, including social media and other online channels.

Plan, create, coordinate, and publish content across relevant digital platforms.

Monitor social media engagement, enquiries, leads, comments, and customer interactions.

Coordinate digital campaigns and promotional activities.

Support website, marketplace, and other online platform updates.

Track digital marketing performance and prepare regular reports.

Marketing & Market Development

Assist in developing and implementing marketing strategies for both India and US markets.

Conduct market research and competitor analysis.

Identify new marketing opportunities, platforms, customers, and potential business channels.

Support brand promotion and product marketing activities.

Coordinate with sales and business development teams for lead generation and follow-up.

Help evaluate the effectiveness of marketing campaigns and recommend improvements.

Content & Campaign Coordination

Coordinate with designers, photographers, agencies, vendors, and other external partners.

Prepare or coordinate marketing content, advertisements, promotional materials, product information, and campaign creatives.

Ensure consistent branding and communication across platforms.

Assist in planning marketing calendars, campaigns, product launches, and promotional activities.

US & India Business Support

Coordinate marketing activities for both the US and India operations.

Understand the differences between the Indian and US markets and adapt marketing activities accordingly.

Coordinate with US-based team members and internal India teams for marketing requirements.

Support customer acquisition and brand-building activities in both markets.

Marketing Analytics & Reporting

Monitor campaign performance, leads, engagement, traffic, and conversions.

Maintain marketing activity trackers and databases.

Prepare weekly and monthly marketing reports.

Analyse campaign results and identify areas for improvement.

Track competitors, market trends, customer behaviour, and industry developments.

Required Skills

Strong knowledge of Digital Marketing

Social Media Marketing

Content Marketing

Lead Generation

Market Research & Competitor Analysis

Campaign Planning & Execution

Digital Platform Management

Basic SEO/SEM knowledge

Google Analytics / digital marketing analytics

Meta Business Suite / social media advertising knowledge

Good understanding of online marketing tools and platforms

Strong MS Excel / Google Sheets skills

Good communication and coordination skills

Ability to work with both India and US teams

Ability to manage multiple marketing activities simultaneously

Pay

₹10,000.00 - ₹35,000.00 per month

Work Location

In person