Digital Marketer – Organic Social Media & Content

Primary Focus

Organic social media growth, content writing, copywriting, publishing and day-to-day social media management.

Role Overview

We are looking for a creative and results-oriented Digital Marketer who can grow social media handles organically. The core responsibility of this role will be content writing and copywriting, along with planning, scheduling, publishing and managing social media content.

Key Responsibilities

• Develop and execute organic social media content strategies.
• Write high-quality, engaging and platform-specific content and captions.
• Create compelling copy for posts, reels, carousels, stories and other social media formats.
• Research relevant topics, trends, hashtags and audience interests.
• Plan and maintain social media content calendars.
• Schedule and publish content consistently across social media platforms.
• Manage day-to-day social media activities and ensure timely posting.
• Monitor organic reach, engagement, follower growth and overall content performance.
• Identify opportunities to improve engagement and grow social media handles organically.
• Stay updated with social media trends, algorithms, formats and best practices.
• Coordinate with designers/video editors or other team members when required.
• Support community management, including responding to comments and messages when required.

Required Skills

• Strong content writing and copywriting skills.
• Good understanding of organic social media growth.
• Need to be AI-friendly
• Strong knowledge of platforms such as Instagram, Facebook and LinkedIn.
• Ability to understand different audiences and write content accordingly.
• Good knowledge of social media trends and content formats.
• Basic understanding of social media analytics and performance metrics.
• Strong communication, creativity and attention to detail.
• Ability to work independently and consistently.

Ideal Candidate

The ideal candidate should be someone who understands that organic social media growth is not just about posting regularly, but about creating valuable, engaging and shareable content that builds an audience.

Experience

Prior experience managing social media accounts and demonstrable examples of organic growth or content work will be preferred.

Key Success Metrics

• Growth in followers and reach.
• Improvement in engagement rate and content interactions.
• Consistency and quality of published content.
• Content performance and audience response.
• Overall organic growth of the social media handles.

Who Can Apply?

Candidates with 0–2 years of experience

Freshers

Candidates with prior experience working in similar job role

Why Join Rebin Infotech?

For Beginners

An opportunity to learn

For Intermediate Professionals: An opportunity to take ownership of projects and grow with the organization.

For Experienced Professionals

An opportunity to contribute their expertise, lead projects, and help improve our project delivery processes.

Benefits

Provident Fund

ESIC

Learning & Growth Opportunities

Exposure in Projects

Work Location

In Person, Kolkata

Benefits

Provident Fund

Education

Higher Secondary(12th Pass) (Required)

Experience

Digital Marketing

1 year (Required)

Freshers are welcome

Language

English, Bengali, Hindi (Required)

Work Location

In person

Pay

₹10,000.00 - ₹20,000.00 per month

Benefits

Provident Fund

Work Location

In person