Head of Product Marketing

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Kamino

Head of Product Marketing

Kamino

Hybrid · New York, United States

Posted 3 days ago

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The Head of Product Marketing will own how Kamino's products are positioned, brought to market, and adopted. This role involves leading the product marketing function, setting strategy, managing budgets, and conducting essential research and launches.

Key Responsibilities

Own the function's strategy, budget and team while personally leading its most important research, writing and go-to-market work.

Turn customer, partner and competitive insight into clear positioning, differentiated propositions and a coherent story across the product portfolio.

Own launches across direct, institutional and partner-distributed products, from audience and commercial objectives through rollout and adoption.

Work with Product and Design to improve product discovery and customer journeys.

Own the messaging and lifecycle programs that support activation, repeat use and retention.

Turn Kamino's infrastructure into propositions partners can distribute, supported by the materials, education and enablement needed to complete diligence, launch and grow.

Establish how Product Marketing measures qualified demand, adoption, retention and partner readiness.

Qualifications & Requirements

Digital Assets

Institutional Finance

Preferred / Nice-to-Have Qualifications

Experience with institutional financial firms or the platforms that distribute their products.

Experience marketing financial or developer infrastructure to business and technical buyers.

Experience with embedded financial products or another partner-distributed business model.

About Kamino

Kamino is an open source credit and liquidity protocol built on Solana.

kamino.com

View all 3 roles at Kamino

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