Marketing Manager

Job Description: Marketing Manager – Key Responsibilities Plan and execute marketing strategies to increase Mugberry brand awareness, customer footfall, and sales across outlets. Develop and manage local marketing campaigns, promotional offers, and seasonal activities. Manage social media platforms, including Instagram and Facebook, and coordinate content creation, reels, and promotional posts. Plan and execute digital advertising campaigns to attract customers and support outlet-level sales. Coordinate with franchisees to implement local marketing activities and maintain brand consistency. Manage Swiggy and Zomato promotions in coordination with outlet teams. Develop marketing materials, posters, menus, and in-store branding in coordination with designers. Track campaign performance, customer engagement, sales growth, and marketing expenditure. Support new outlet launches with pre-launch and post-launch marketing campaigns. Required Skills Strong knowledge of digital marketing, social media, and local marketing. Experience in Meta Ads Manager and campaign performance analysis. Good content planning, communication, and coordination skills. Ability to plan promotional campaigns and measure their business impact. Strong organisational skills and a results-oriented approach. Qualification: Graduate in Marketing, Business Administration, or a related field. Experience: 2–5 years in marketing, preferably in food, beverage, QSR, or retail brands. Location: [Specify Location] Salary: As per experience