YouTube Manager

About AiSensy

AiSensy is a WhatsApp based Marketing & Engagement platform helping businesses like Adani, Delhi Transport Corporation, Yakult, Godrej, Aditya Birla Hindalco., Wipro, Asian Paints, India Today Group Skullcandy, Vivo, Physicswallah, Cosco grow their revenues via WhatsApp.

Enabling 120,000+ Businesses with WhatsApp Engagement & Marketing

400Crores + WhatsApp Messages done between Businesses and Users via AiSensy per year

Working with top brands like Delhi Transport Corporation, Vivo, Physicswallah & more

High Impact as Businesses drive 25-80% Revenues using AiSensy Platform

Mission-Driven and Growth Stage Startup backed by Marsshot.vc, Bluelotus.vc & 50+ Angel Investors

About the Role

We are looking for a YouTube Manager to lead AiSensy’s video content strategy, storytelling, and channel growth on YouTube. As a video-first platform, YouTube is a core part of our brand marketing, customer education, and inbound lead generation. In this role, you’ll strategize, produce, publish, and optimize high-performing content tailored for business and tech audiences, working closely with internal and external video production teams.

If you’re data-driven, obsessed with video SEO and storytelling, and passionate about scaling a high-impact B2B YouTube channel, this is the role for you.

Key Responsibilities

Own the end-to-end YouTube strategy – from content planning and scriptwriting to publishing and performance tracking.

Create a minimum of 5-8 engaging videos per week, including explainers, product walkthroughs, interviews, tutorials, and Shorts.

Develop video content calendars aligned with product launches, campaigns, industry trends, and SEO goals.

Work with a team of video editors, designers, and content writers to deliver polished and impactful content on time.

Innovate and experiment with new content formats, such as YouTube Shorts, live streams, and interactive videos to engage with a diverse audience and stay ahead of platform trends.

Optimize videos for search and discovery using strong SEO practices (titles, tags, thumbnails, descriptions, playlists).

Track and report on key metrics like CTR, watch time, retention, and subscriber growth to inform future video strategies.

Develop and implement advanced YouTube SEO strategies, including keyword optimization, A/B testing of thumbnails/titles, and leveraging YouTube analytics to enhance content discoverability.

Collaborate with marketing, branding, and communications teams to ensure a unified content strategy and alignment with broader brand initiatives and marketing goals.

Actively engage with the YouTube community, responding to comments, feedback, and fostering meaningful discussions to enhance brand loyalty.

Stay updated on emerging trends, YouTube algorithm updates, monetization rules, and best practices for channel growth.

What You Bring

4+ years of hands-on experience managing a YouTube channel, ideally in a tech or B2B product space.

Strong understanding of YouTube SEO, video analytics, A/B testing of thumbnails/titles, and channel optimization strategies.

Proven experience producing both long-form and short-form (Shorts) content at high frequency and quality.

Creative and strategic thinker with strong storytelling abilities and a knack for simplifying complex ideas.

Familiarity with tools like YouTube Studio, VidIQ, TubeBuddy, and video editing tools.

Excellent planning and project management skills – able to maintain a content calendar and delivery pipeline.

Strong communication and copywriting skills.

Bonus

Experience with live streaming, webinars, and audience engagement on YouTube.

Why Join AiSensy?

Lead and scale the YouTube function at one of India’s fastest-growing SaaS startups

High-growth environment with direct impact on brand and business

Opportunity to work closely with leadership, marketing, and product teams

Flat hierarchy, quick decisions, and ownership-driven culture

Competitive salary + growth opportunities