Content Creator

Key Responsibilities: - Content Creation Create engaging and creative content for Instagram, Facebook, YouTube Shorts, and other digital platforms. Develop reels, short-form videos, product demonstrations, promotional creatives, and campaign content. Write compelling captions, product descriptions, hooks, and content scripts. Product & Brand Promotion Create content showcasing skincare, beauty, and personal care products. Develop creative concepts for product launches, offers, seasonal campaigns, and brand promotions. Communicate product features and benefits accurately and in an engaging manner. Social Media Content Planning Prepare and maintain a monthly content calendar. Research trending topics, hashtags, audio, formats, and content ideas relevant to the beauty and personal care industry. Ensure consistency in brand voice, visual identity, and messaging across platforms. Video Production & Editing Shoot and edit product videos, reels, tutorials, and promotional videos. Coordinate with graphic designers, marketing teams, and influencers to execute content campaigns. Use relevant editing tools and AI-based content creation tools wherever appropriate. Research & Performance Analysis Monitor competitor activities and emerging industry trends. Track content performance, including reach, engagement, views, and audience growth. Suggest improvements based on performance insights and audience feedback. Brand Compliance Ensure content is professional, original, and aligned with company guidelines. Verify product information and avoid unsupported skincare, cosmetic, or health-related claims. Follow applicable advertising, influencer disclosure, and platform guidelines.