Public Relations Officer (PRO)

Job Summary

We are looking for a dynamic, confident, and target-oriented Public Relations Officer (PRO) to promote the company's real estate projects, generate leads, build strong client relationships, and support sales activities. The candidate will be responsible for property marketing, client interactions, site visits, networking, and developing business opportunities to increase property sales.

Key Responsibilities

• Promote residential and commercial properties, open plots, apartments, villas, and other real estate projects.
• Generate leads through field marketing, networking, references, telecalling, and promotional activities.
• Meet prospective customers, investors, property owners, brokers, and channel partners.
• Explain project details, property specifications, pricing, payment plans, and available facilities to prospective buyers.
• Arrange and coordinate property site visits for interested customers.
• Build and maintain relationships with real estate agents, brokers, channel partners, and other referral sources.
• Follow up with prospective customers through phone calls, messages, and personal meetings to convert leads into sales.
• Conduct field visits to identify potential customers, business opportunities, and new marketing locations.
• Assist the sales team in negotiations, booking procedures, documentation coordination, and customer relationship management.
• Participate in property exhibitions, promotional campaigns, real estate events, and marketing programmes.
• Maintain daily activity reports, customer databases, lead status, site visit records, and follow-up reports.
• Monitor competitor projects, market trends, property prices, and customer preferences.
• Achieve assigned monthly lead generation, site visit, booking, and sales targets.
• Ensure all customer communications and promotional activities follow company policies and applicable real estate regulations.

Educational Qualifications

• Any Graduate is preferred.
• Candidates with qualifications in Marketing, Business Administration, or Sales will be an added advantage.
• Previous experience in real estate marketing, sales, or public relations is preferred.
• Freshers with strong communication and marketing skills may also apply.

Required Skills

• Excellent communication and interpersonal skills.
• Strong convincing, negotiation, and presentation abilities.
• Good networking and customer relationship management skills.
• Knowledge of local property markets and customer requirements.
• Willingness to travel for field marketing and property site visits.
• Basic computer knowledge and reporting skills.
• Ability to work independently and achieve sales targets.

Key Performance Indicators (KPIs)

• Number of leads generated.
• Number of customer meetings and site visits.
• Number of new channel partners and broker relationships developed.
• Lead-to-booking conversion rate.
• Monthly property booking and sales target achievement.
• Timely follow-up and maintenance of customer records.

Pay

₹15,000.00 - ₹20,000.00 per month

Benefits

• Provident Fund

Work Location

In person