App Research & Development Executive

About Logicgo Infotech

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Logicgo Infotech is a technology company focused on developing and growing Android and iOS applications, games, and digital products. We are looking for a research-oriented App Research & Development Executive who can identify promising app opportunities, evaluate market demand, analyze competitors, estimate market size, and recommend the right applications and features for our company to build. The ideal candidate should have strong analytical skills, commercial awareness, and the ability to convert market research into clear, evidence-based product recommendations.

Key Responsibilities

A. App Idea Research & Opportunity Identification

Identify new Android and iOS app ideas based on market demand, industry trends, and competitive opportunities.

Research growing and underserved app categories, including AI applications, photo and video editing, productivity, utilities, document management, finance, lifestyle, and other relevant categories.

Identify opportunities to create new applications or enter existing categories with differentiated products.

Analyze whether an app idea has sufficient demand and a realistic opportunity to compete.

Identify market gaps, underserved niches, and opportunities to improve upon existing applications.

Maintain a pipeline of researched app ideas, ranked by opportunity, market demand, competition, and business relevance.

Explain why each app should be considered for development and what makes the opportunity attractive.

B. Market Research & Market Size Estimation

Estimate the Total Addressable Market (TAM), Serviceable Addressable Market (SAM), and Serviceable Obtainable Market (SOM) for potential app ideas.

Analyze category size, download volumes, estimated active users, market growth, and revenue trends where reliable data is available.

Research current market demand and identify categories with increasing or declining popularity.

Estimate the potential audience for each application and assess the opportunity to capture a realistic share of the market.

Identify the major markets and countries where each app category has significant demand.

Compare global market opportunities with country-specific opportunities.

Research industry reports, app market intelligence platforms, app stores, and other reliable sources.

Document sources, estimation methods, assumptions, and data limitations in every report.

C. Country-Wise Market & Download Analysis

Analyze application demand and estimated download volumes by country.

Identify the top 10–20 countries for each shortlisted app opportunity, where data is available.

Compare country-wise downloads, category rankings, estimated active users, and market growth.

Identify countries where competitors have strong or weak market penetration.

Evaluate whether an application has global potential or is better suited to specific countries or regions.

Prepare country-wise market comparison tables supported by available data.

Distinguish between actual reported figures, third-party estimates, and calculated projections.

D. Competitor Analysis

Identify and analyze the top 10–20 direct and indirect competitors for each app idea.

Research competitor applications on Google Play Store and Apple App Store.

Analyze estimated downloads, ratings, review counts, release history, update frequency, and category rankings.

Study competitor features, functionality, supported platforms, user limits, and product positioning.

Compare free features, feature restrictions, and differences between competitor offerings where relevant to product planning.

Identify common competitor strengths, weaknesses, missing capabilities, and opportunities for differentiation.

Analyze negative reviews and feature requests to discover areas where existing products may be inadequate.

Prepare detailed competitor comparison matrices and evidence-based recommendations.

E. Feature Research & Product Planning

Prepare a comprehensive feature list for each shortlisted application.

Identify the features offered by leading competitors and compare them against the proposed product.

Categorize features into essential MVP features, core competitive features, differentiating features, advanced features for future releases, and optional features that may not justify their implementation effort.

Explain the purpose and expected value of every proposed feature.

Prioritize features based on market demand, competitor gaps, user expectations, business relevance, complexity, and development effort.

Recommend which features should be included in the initial product and which should be postponed.

Identify opportunities to simplify the product without compromising its core value.

Prepare feature comparison sheets and phased product roadmaps based on research findings.

F. Product Differentiation & Competitive Positioning

Determine how our proposed application can differ from existing competitors.

Identify features or capabilities that are missing, poorly implemented, or difficult to use in competing products.

Analyze whether an opportunity is genuinely differentiated or merely a copy of an established application.

Recommend unique functionality, product capabilities, and feature combinations that could create a competitive advantage.

Evaluate whether the proposed differentiation is meaningful enough to justify entering the market.

Identify potential barriers to entry, market saturation, and risks associated with established competitors.

Provide clear reasons why the company should pursue, validate further, postpone, or reject each opportunity.

G. Product Feasibility & Business Case

Evaluate whether a shortlisted app idea is practical for the company to pursue based on its scope, complexity, and market opportunity.

Estimate the broad level of effort and resources required for the proposed feature set, in coordination with relevant internal stakeholders when necessary.

Identify third-party dependencies, APIs, SDKs, external services, licensing considerations, and other