Acquisition Manager

Job Title

Acquisition Manager - Sales

The Acquisition Manager - Sales is responsible for sourcing and acquiring new customers for the bank's liability and asset products. The role involves generating leads, building customer relationships, achieving sales targets, and ensuring high-quality customer onboarding while complying with organizational policies and regulatory guidelines.

Key Responsibilities

• Acquire new customers for Savings Accounts, Current Accounts, Fixed Deposits, and other banking products.

• Generate business through field visits, referrals, corporate tie-ups, and local market activities.

• Identify customer needs and recommend suitable banking solutions.

• Cross-sell banking products such as Personal Loans, Business Loans, Credit Cards, Insurance, and Investment Products.

• Meet monthly and quarterly sales targets assigned by the bank.

• Build and maintain strong relationships with customers and business partners.

• Conduct KYC verification and ensure compliance with regulatory requirements.

• Maintain accurate records of customer interactions and sales activities in the CRM system.

• Monitor market trends and competitor activities to identify business opportunities.

• Coordinate with operations and service teams for smooth customer onboarding.

Required Qualifications

• Graduate in any discipline (MBA preferred).

• 1-5 years of experience in Banking Sales, Financial Services, NBFC, or Insurance Sales.

• Strong communication, negotiation, and relationship management skills.

• Knowledge of retail banking products and sales processes.

• Ability to work in a target-driven environment.

Key Skills

• Sales & Business Development

• Customer Acquisition

• Relationship Management

• Lead Generation

• Cross-Selling

• Market Intelligence

• Communication & Negotiation

• Team Collaboration

• Customer Service Orientation

Key Performance Indicators (KPIs)

• New Account Acquisition

• Revenue Generation

• Product Cross-Sell Ratio

• Customer Activation Rate

• Portfolio Growth

• Customer Satisfaction Scores

• Achievement of Sales Targets