Sales Officer/ Sales Excutive
drive profitable business growth for the Material Handling Division by achieving territory sales objectives, developing customers and channel partners, expanding market coverage, and providing timely market intelligence in alignment with organizational goals.
Key Responsibilities
Achieve sales and marketing objectives within the assigned territory.
Visit designated customers regularly to present products, strengthen engagement, and generate business.
Plan, monitor, and manage sales operations with targeted customers under the guidance of senior management.
Identify and develop new customers and markets for the division’s product portfolio.
Build and maintain strong relationships with key customers in the assigned area.
Plan, develop, and manage dealers and distributors, particularly in underrepresented areas.
Expand the market for existing product lines and support the introduction of new products.
Provide timely market intelligence on competition, new products, pricing movements, and market developments.
Ensure strict compliance with approved sales terms, credit policies, and management guidelines.
Maintain accurate customer, sales, market visit, and follow-up records.
Participate in prescribed training programs and pursue continuous self-development.
Compliance \& Governance
Ensure adherence to company policies, approved pricing, sales terms, credit controls, and operating procedures.
Maintain accurate and timely sales, customer, market, and performance records.
Support internal reviews and audits by providing complete and reliable information.
Educational Qualification
- Essential
- Bachelor’s degree in Engineering, Business Administration, Commerce, or a related discipline
- Preferred
- Postgraduate qualification or certification in Sales/Marketing
Experience
- Minimum Experience Required
- 2-5 years of relevant sales experience
- Industry
- Material handling, industrial products, manufacturing, engineering, or allied B2B sectors
- Functional Area
- Territory Sales / Business Development
Relevant Exposure: Customer visits, dealer and distributor development, territory expansion, order generation, collections follow-up, and market intelligence
Technical Competencies
Territory sales planning and execution
Customer acquisition and relationship management
Dealer and distributor development
Product presentation and basic commercial negotiation
Market intelligence and competitor tracking
Sales reporting and CRM/record management
Behavioral Competencies
Communication and influencing skills
Customer orientation
Teamwork and collaboration
Problem solving and decision making
Result orientation and accountability
Learning agility and continuous improvement
Key Stakeholders
Internal Stakeholders
Area/Regional Sales Team, Customer Service, Supply Chain, Finance, Plant, and Marketing
External Stakeholders
Customers, dealers, distributors, channel partners, consultants, and contractors
Working Conditions
- Travel Requirement
- Frequent travel within the assigned territory
- Shift Requirement
- No, unless business requirements demand otherwise
- Work Base
- Field and office based, as applicable to the assigned territory/area
- Pay
- Up to ₹700,000.00 per year
- Work Location
- In person
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