Sales officer - General Trade (Flour/Commodity) FMCG Sales

Sales Officer – General Trade (Flour Industry / Commodity)

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Location

Delhi (East/West/North/South)

Experience

2+ Years in GT Market \& Distributor Handling

Industry

Commodity (Atta, Maida, Rice, Besan, Maida)

Job Summary

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We are seeking a dynamic and result-oriented Sales Officer with strong experience in channel sales and retail distribution within the commodity sector. The candidate will be responsible for driving primary and secondary sales, expanding distribution networks, and managing retail relationships across assigned territories in Delhi.

Key Responsibilities

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• Achieve monthly and quarterly sales targets (volume and value).
• Drive primary billing from distributors and ensure healthy secondary sales.
• Develop and manage distributors, wholesalers, and retail outlets.
• Expand market coverage by appointing new distributors and retailers.
• Ensure availability, visibility, and merchandising of products at retail counters.
• Execute trade schemes, promotional activities, and branding initiatives.
• Monitor stock levels, order planning, and ensure timely replenishment.
• Conduct regular market visits to track competitor activities and market trends.
• Maintain strong relationships with channel partners and key retailers.
• Ensure timely collection of payments and control outstanding dues.
• Submit daily sales reports, MIS, and market feedback reports.

Educational Qualification

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• Any Graduate.

Preferred Candidate Profile

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• Experience in commodities such as Atta, Maida, Rice, Sugar, or Oil.
• Experience in general trade (GT), distributor management, and retail sales.
• Two-wheeler with a valid driving licence preferred.