Social Media Executive

Job Title

Social Media Executive

Department

Marketing / Brand Communication

Experience

1–3 Years

Salary

₹20,000 – ₹30,000 per month (Depending on experience and skills)

Job Responsibilities

Manage and execute social media platforms, including Instagram, Facebook, Pinterest and YouTube.

Create engaging social media content, reels, stories, posts and videos.

Plan and maintain a monthly social media content calendar.

Coordinate with graphic designers, photographers, videographers and influencers.

Handle product shoots, campaign shoots and behind-the-scenes content.

Write creative captions, hashtags and social media copies.

Monitor social media trends, competitor activities and fashion industry updates.

Manage daily posting schedules and ensure consistent brand communication.

Track social media performance, engagement, reach, followers and impressions.

Support influencer collaborations, brand campaigns and product launches.

Respond to comments, messages and audience queries.

Prepare weekly and monthly social media performance reports.

Required Skills

Good understanding of Instagram and other social media platforms.

Knowledge of Instagram Reels, trends and content formats.

Basic Canva and video editing skills (CapCut, InShot or similar).

Good creative writing and communication skills.

Understanding of fashion, lifestyle and D2C brands.

Ability to work with content calendars and deadlines.

Creative thinking and attention to detail.

Candidate Profile

Graduate in Marketing, Mass Media, Communication or a related field.

1–3 years of relevant experience in social media management.

Experience with fashion, apparel, lifestyle or e-commerce brands preferred.

Must have a good understanding of current social media trends.

Pay

₹20,000.00 - ₹30,000.00 per month

Benefits

Provident Fund

Work Location

In person