Senior Software Product Sales Manager

Location

Ahmedabad, Gujarat

Cygner Technolabs Pvt. Ltd. is looking for a confident, proactive, target-oriented, and result-driven Senior Sales Manager - Software Product Sales to promote and sell our Software-as-a-Service (SaaS), Live Streaming Solution, and AI-driven software products.

We are looking for a sales professional who understands B2B Software Product Sales, SaaS Sales, Solution Selling and Client Acquisition and can manage the complete sales cycle - from prospecting and product demonstrations to negotiation and deal closure.

Key Responsibilities

• Identify and generate potential leads through cold calling, WhatsApp, email outreach, social media, networking, digital marketing campaigns, exhibitions and other sales channels.
• Drive sales of B2B software products and SaaS solutions.
• Connect with prospective customers to understand their business needs and introduce suitable SaaS solutions.
• Explain product features, benefits, pricing, subscription plans, and value propositions to potential customers.
• Conduct online or offline product demonstrations and presentations.
• Manage the complete sales cycle, from lead generation and qualification to negotiation and deal closure.
• Follow up with prospects through calls, WhatsApp, emails, and other communication channels.
• Handle customer queries, objections, and concerns to build trust and encourage product adoption.
• Convert prospects into paying customers and achieve assigned sales targets.
• Maintain and update lead information, sales pipelines, customer interactions, and follow-up records in CRM tools or spreadsheets.
• Identify opportunities for subscription upgrades, renewals, and additional product sales.
• Build and maintain long-term relationships with customers to improve retention and customer satisfaction.
• Coordinate with product, technical, and customer support teams to ensure smooth customer onboarding.
• Collect customer feedback and share product improvement suggestions with the relevant teams.
• Research competitors, market trends, and customer requirements to identify new business opportunities.
• Meet monthly, quarterly and annual sales targets.

Required Skills

• SaaS Sales, Software Sales, IT Sales, Business Development, or a related field.
• B2B Sales
• Excellent verbal communication, presentation, and convincing skills.
• Strong lead generation, cold calling, negotiation, and deal-closing abilities.
• Understanding of customer acquisition and the sales funnel.
• Ability to explain software products and technical features in simple, customer-friendly language.
• Customer-focused mindset with strong relationship-building and follow-up skills.
• Target-oriented, self-motivated, and capable of working independently.
• Basic knowledge of CRM software, sales pipelines, and digital communication tools.
• Willingness to learn SaaS products, subscription models, and product pricing strategies.

Educational Qualification

• Bachelor's or Master’s degree in Sales and Marketing, or a related field.
• A BBA or MBA in Marketing, Sales, or Business Development is an added advantage.