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Lead Generation Executive – EdTech Job Title: Lead Generation Executive Industry: EdTech / Education Technology Department: Sales Employment Type: Full-Time Location: Nerul, Navi Mumbai Experience: 1–3 years in inside sales, telesales, counseling, or EdTech sales Salary: 18,000 to 25,000 + Incentives About the Role We are looking for an energetic and result-oriented Lead Generation executive to join our sales team in the EdTech industry. The candidate will be responsible for connecting with prospective students/parents, understanding their educational requirements, explaining our programs, and converting qualified leads into enrollments. The ideal candidate should have excellent communication skills, a strong sales mindset, and the ability to build trust with prospective customers over phone calls, WhatsApp, and other digital channels. Key Responsibilities • Handle inbound and outbound calls with prospective students/parents. • Understand customer requirements, career goals, and learning needs. • Explain courses, programs, benefits, fees, and enrollment processes effectively. • Follow up consistently with leads through calls, WhatsApp, email, and other channels. • Convert qualified leads into paid enrollments and achieve monthly sales targets. • Maintain accurate lead and customer information in the CRM. • Build strong relationships with prospective students and parents. • Identify customer objections and provide appropriate solutions. • Conduct product/course demonstrations or counseling sessions when required. • Coordinate with the academic, counseling, and operations teams to ensure a smooth enrollment process. • Maintain daily call, follow-up, conversion, and revenue reports. • Stay updated about the company's courses, competitors, and market trends. Key Performance Indicators (KPIs) • Monthly revenue/enrollment targets • Lead-to-enrollment conversion rate • Number of calls and meaningful conversations • Follow-up completion rate • Average response time to leads • Revenue per lead • Customer engagement and quality of counseling Required Skills • Excellent verbal and written communication skills. • Strong convincing, negotiation, and objection-handling abilities. • Customer-focused and consultative approach to sales. • Comfortable making a high volume of calls. • Target-oriented and self-motivated. • Good interpersonal and relationship-building skills. • Basic knowledge of CRM tools, Google Workspace, MS Office, and communication platforms. • Ability to work in a fast-paced and target-driven environment. Qualifications • Bachelor's degree in any discipline preferred. • 1–3 years of experience in inside sales, telesales, counseling, or EdTech sales preferred. • Freshers with excellent communication skills and a strong interest in sales may