Trade Marketing Executive

Trade Marketing Cluster Executive

Company

myG

Job Location

Alappuzha, Pathanamthitta \& Kottayam

Department

Trade Marketing

Experience

Freshers / 0–1 Year

Qualification

MBA in Marketing (Freshers Preferred)

Employment Type

Full-time

About the Role

myG is looking for a dynamic and analytical Trade Marketing Cluster Executive to support store-level marketing activities and improve sales performance across the Alappuzha, Pathanamthitta and Kottayam regions.

The candidate will be responsible for monitoring store performance, analysing sales trends, conducting competitor research, and implementing local marketing campaigns to drive business growth and customer engagement.

Key Responsibilities

• Monitor daily and weekly sales performance of assigned stores.
• Analyse category-wise sales performance across Mobiles, Large Appliances, Small Appliances, Accessories and Consumer Finance.
• Identify underperforming stores and develop action plans to improve sales.
• Conduct competitor visits and monitor market trends, pricing and promotional activities.
• Support the planning and execution of festival campaigns, store anniversary promotions, finance melas and local marketing activities.
• Coordinate with store teams to ensure proper branding, visual merchandising and promotional execution.
• Identify local marketing opportunities to increase customer footfall and sales.
• Prepare weekly sales performance, market intelligence and campaign execution reports.
• Conduct regular field visits across the assigned locations.

Requirements \& Skills

• MBA in Marketing (Freshers are encouraged to apply).
• Strong analytical and problem-solving skills.
• Good knowledge of MS Excel and PowerPoint.
• Excellent communication and presentation skills.
• Interest in retail marketing, sales analysis and market research.
• Willingness to travel frequently within the assigned region.
• Ability to coordinate with multiple store teams.

Preferred

Internship or project experience in sales, marketing or retail operations.

Why Join myG?

• Opportunity to build a career in retail and trade marketing.
• Hands-on exposure to marketing campaigns and business analysis.
• Opportunity to work with a leading retail organisation.

Apply Now

Submit your updated resume through Indeed.

Benefits

• Cell phone reimbursement
• Health insurance
• Provident Fund

Work Location

In person