Customer Activation & Onboarding Executive – StudioIp

Company

StudioIP (A Mahatta Group Company)

Website

https://studioip.ai

Experience

1–3 Years

Department

Product / Customer Success

Reports To

Product Adoption Lead

About StudioIP

StudioIP is an AI-assisted creative services platform launched in 2025 and part of the Mahatta Group, whose legacy dates back to 1915, when it began as a photography studio in Srinagar.

StudioIP enables brands and agencies to plan, source and execute creative projects across photography, filmmaking, graphic design, animation and related services. The platform combines AI-assisted project scoping, verified creative contributors, bidding, project tracking and transparent invoicing to simplify the creative project execution process.

Building on IndiaPicture's network of 4,500+ corporate client relationships and the wider Mahatta network of 2,000+ creative contributors, StudioIP brings together technology and creative expertise. Currently, the platform has over 1,000 registered contributors and has successfully delivered 190+ projects.

About the Role

We are looking for a confident, customer-oriented professional to drive customer onboarding and product adoption at StudioIP.

In this role, you will introduce the platform to prospective and registered business customers, conduct product demonstrations and guide them through the onboarding journey. Your primary responsibility will be to help interested customers understand the platform, initiate genuine creative projects and successfully complete their first project scope.

You will work closely with the Product Adoption Lead and other internal teams to ensure customers have a smooth experience and receive the right guidance at every stage.

Prior experience in SaaS or the creative industry is not mandatory. We value strong communication skills, a customer-first approach, the ability to learn quickly and consistent follow-through.

Key Responsibilities1. Product Understanding & Demonstrations

Develop a thorough understanding of StudioIP's features, workflows and AI-assisted project scoping capabilities.

Conduct product demonstrations for corporate clients, brands and agencies.

Explain platform features through relevant use cases across photography, filmmaking, design and animation.

Address routine customer queries and coordinate with the product team whenever technical assistance is required.

Customer Onboarding & Product Adoption

Guide interested customers from initial demonstrations or registration through their first project initiation.

Assist customers with onboarding and AI-assisted project scoping.

Help customers organise their creative briefs, requirements and reference materials.

Ensure customers successfully complete their first usable project scope with minimal assistance.

Proactively follow up with customers who register but do not initiate projects or leave their scopes incomplete.

Encourage continued platform usage by providing timely support and guidance.

Customer Engagement & Activation Activities

Coordinate product demonstrations, onboarding sessions and customer education webinars.

Share approved product information, onboarding guides and relevant communication materials.

Follow up with customers generated through planned marketing and activation campaigns.

Maintain regular communication with registered and prospective platform users.

Tracking, Reporting & Customer Feedback

Maintain accurate customer records, follow-up schedules and onboarding updates.

Track key activation stages, including demos conducted, registrations, projects initiated, scopes completed and repeat usage.

Identify customer drop-offs and take appropriate follow-up actions.

Document recurring customer challenges and share actionable feedback with the relevant internal teams.

Team Collaboration

You will work closely with the following teams

Product Adoption Lead

Provides activation priorities, guidance and onboarding plans.

Relationship Managers

Manage commercial relationships and negotiations and introduce relevant customers.

Product Team

Manages product development and improvements; you will communicate customer challenges and feedback.

Marketing Team

Manages campaigns and marketing materials; you will support customer engagement through planned activation activities.

Please note: This is a customer success and product adoption role, not an individual sales position. There are no individual sales targets.

What We Are Looking For

1–3 years of experience in a customer-facing role such as customer success, customer onboarding, client coordination, B2B support or digital platform operations.

Excellent verbal and written communication skills.

Confidence in presenting and explaining a digital product to business customers.

Ability to understand new software or digital platforms quickly.

A patient and helpful approach to guiding customers through step-by-step processes.

Strong organisational skills and consistency in customer follow-ups.

Basic proficiency in spreadsheets, reporting and customer tracking tools.

Interest in AI-enabled tools, digital platforms and creative services.

Experience with SaaS products, B2B platforms or the creative industry will be an added advantage but is not essential.

Key Performance Indicators (KPIs)

Performance will be evaluated based on

Number and quality of product demonstrations conducted.

Customer onboarding and registration-to-activation conversion.

Number of customers initiating their first genuine project.

First project scope completion rate.

Consistency and effectiveness of customer follow-ups.

Improvement in platform engagement and repeat usage.

Quality of customer feedback and internal coordination.

This role will be measured on customer activation, platform adoption, scope completion and engagement rather than individual sales revenue or sales targets.

Why Join StudioIP?

Work with a growing AI-assisted creative services platform backed by an established creative group.

Get hands-on exposure to AI-enabled workflows and digital product