Marketing Executive – Field Data Collection

Job Summary

We are looking for a Marketing Executive – Field Data Collection to support our admissions and marketing team through on-ground lead generation and live data collection.

The candidate will visit events, high-footfall locations, vendor/partner outlets, societies, markets, schools, and other assigned locations to interact with parents/prospects, generate enquiries, and capture accurate lead information in real time.

Key Responsibilities

Collect live lead/enquiry data from events, activations, vendors, partner outlets, and offline marketing activities.

Approach and engage parents/prospective customers at societies, parks, markets, malls, events, and other high-footfall locations.

Capture accurate details such as name, contact number, locality, child’s age/grade, and enquiry source.

Enter and upload collected data into the CRM/app/lead tracker on the same day.

Verify contact numbers, names, locality, and other information before submission.

Conduct pamphlet, leaflet, and flyer distribution in assigned areas and track responses.

Coordinate with vendors, local partners, event teams, and the Admission Head for field activities.

Support registration desks and data-capture booths during events.

Maintain source-wise lead records such as event, vendor, walk-in, activation, and pamphlet drive.

Achieve daily/weekly lead generation and data collection targets.

Ensure high-quality and relevant admission enquiries rather than only focusing on lead volume.

Submit daily activity reports covering leads collected, source, location, and quality of enquiries.

Travel locally and work outdoors, including weekends and event days when required.

Key Performance Indicators (KPIs)

Daily/weekly live leads collected

Lead quality and admission intent

Data accuracy and completeness

Same-day CRM/data entry compliance

Source-wise lead tagging accuracy

Pamphlet/leaflet distribution and response

Daily field activity and reporting

Candidate Requirements

Education

12th Pass / Graduate in any discipline.

Freshers with good communication skills can apply.

Experience in field sales, field marketing, lead generation, promotions, data collection, telecalling, or customer interaction will be an advantage.

Candidates from education/admissions/EdTech backgrounds are preferred.

Good communication and interpersonal skills.

Comfortable approaching and interacting with people in public places.

Basic knowledge of smartphones, mobile applications, Google Forms, CRM, or data-entry tools.

Good attention to detail and ability to maintain accurate records.

Willingness to travel locally and work in outdoor/field environments.

Target-oriented, self-motivated, and comfortable working independently.

Interested Candidate share me ur update resume @ recruiter.2@edukey360.com or 8448728507

Pay

₹18,000.00 - ₹22,000.00 per month

Work Location

In person