Hotel Marketing Manager

We are looking for a dynamic and results-driven Hotel Marketing Manager to develop and execute marketing strategies that increase hotel visibility, drive room bookings, generate revenue, and strengthen the hotel's brand presence.

The ideal candidate will have strong experience in hotel marketing, digital marketing, social media, content creation, promotions, online travel platforms, and local market development, with a clear understanding of hospitality customer behavior.

Key Responsibilities

Marketing Strategy

Develop and implement annual and monthly hotel marketing plans aligned with business and revenue objectives.

Identify target markets, customer segments, and new business opportunities.

Develop campaigns to increase occupancy, ADR, RevPAR, restaurant revenue, events, and other hotel revenue streams.

Monitor competitor activities, pricing, promotions, and market trends.

Build and maintain the hotel's brand positioning and marketing calendar.

Promotions & Revenue Generation

Develop seasonal offers, packages, staycation offers, dining promotions, festive campaigns, and special-event promotions.

Work closely with the Revenue, Sales, Front Office, F&B, and Operations teams to ensure marketing campaigns support business targets.

Promote direct booking incentives and loyalty initiatives.

Support strategies to increase weekday, weekend, corporate, group, and leisure business.

OTA & Online Presence

Coordinate with Online Travel Agencies (OTAs) and other distribution partners.

Ensure accurate and attractive presentation of hotel information, images, offers, facilities, and packages online.

Monitor online reviews and ratings and coordinate appropriate responses with hotel management.

Identify opportunities to improve the hotel's online reputation and visibility.

Marketing Analytics & Reporting

Prepare weekly and monthly marketing performance reports.

Track KPIs such as

Website traffic

Direct bookings

Leads and enquiries

Social media reach and engagement

Campaign conversions

Cost per lead/acquisition

Online reputation

Revenue generated from campaigns

Analyze results and recommend improvements to marketing activities.

Required Qualifications

Bachelor's degree in Marketing, Hospitality Management, Business Administration, Communications, or a related field.

3–6 years of relevant marketing experience, preferably within the hotel or hospitality industry.

Strong understanding of digital marketing and social media.

Experience with hotel marketing campaigns and promotional activities.

Good communication, presentation, negotiation, and interpersonal skills.

Strong analytical and organizational abilities.

Proficiency in MS Office/Google Workspace and marketing platforms.

Knowledge of hospitality systems, OTA platforms, CRM, Google Analytics, and advertising platforms is an advantage.

Pay

₹30,000.00 - ₹45,000.00 per month

Benefits

Cell phone reimbursement

Food provided

Paid time off

Provident Fund

Work Location

In person