Performance Marketing Excutive
Own end-to-end performance marketing campaigns across Meta, Google, LinkedIn and other paid media platform Build high-performing acquisition, remarketing and lead generation campaign Manage media budgets while maximizing ROAS and minimizing wasted spen Develop audience targeting strategies, customer journeys and conversion funnel Conduct A/B testing across creatives, copy, landing pages and campaign structure Analyze campaign performance and turn numbers into actionable insight Collaborate with the creative, content, influencer and strategy teams to develop campaigns that convert Generate client-ready reports with insights, recommendations and next step Stay ahead of algorithm updates, platform changes and emerging advertising trend Experiment with AI-powered tools to improve campaign efficiency, reporting and optimization.
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