Sales Coordinator
About Kahani Events
Kahani Events is a premium wedding and event management company creating meaningful, memorable, and experiential celebrations across corporate, wedding, social, and brand events.
We are looking for a proactive, confident, and result-oriented Sales Coordinator who can actively create new business opportunities through lead generation, client outreach, networking, and consistent follow-ups.
Role Overview
The Sales Coordinator will be responsible for generating leads, reaching out to new and existing prospects, conducting sales calls, qualifying opportunities, generating meetings, and supporting the Client Servicing/NBD team towards business closure.
Research → Reach Out → Connect → Follow Up → Qualify → Set Meetings → Generate Business Opportunities
Key Responsibilities
Lead Generation & Business Development
Generate new leads through cold calling, LinkedIn, WhatsApp, email, references, databases, and online research.
Identify potential corporate, wedding, social, and experiential event opportunities.
Research companies and identify relevant decision-makers.
Build and maintain a strong database of potential clients and companies.
Support corporate and social event business development.
Outbound Calling & Client Outreach
Make regular outbound calls to new, existing, previous, and dormant clients.
Connect with HR, Admin, Marketing, PR, Brand, Events, Founders, Directors, and other decision-makers.
Introduce Kahani Events and create interest in our services.
Understand basic requirements and identify genuine business opportunities.
Be comfortable with cold calling and handling rejection.
Follow-Up & Lead Reactivation
Follow up consistently with every active prospect.
Reconnect with old and dormant leads to identify new opportunities.
Maintain a structured follow-up cycle and ensure no potential lead goes unattended.
Update lead status and next follow-up dates regularly.
Convert conversations into qualified opportunities wherever possible.
Meeting Generation
Qualify prospects and generate meetings for the Client Servicing / NBD team.
Understand basic event requirements such as event type, date, location, guest count, budget, and services required.
Share a clear lead brief before the meeting.
Track meeting outcomes and support further movement of the opportunity.
Sales & Internal Coordination
Ensure timely communication between prospects and internal teams.
Coordinate with the Client Servicing / NBD team for smooth movement of qualified leads.
Support the sales process from Lead → Meeting → Proposal → Closure.
Ensure proper follow-up and coordination at each stage of the sales process.
CRM, Database & Reporting
Maintain accurate records of
Company & contact details
Lead source and status
Calls and conversations
Follow-up dates
Meetings scheduled
Proposals / opportunities
Won / Lost leads
Prepare regular reports covering calls, new prospects, leads generated, qualified leads, follow-ups, meetings, and opportunities.
Key KPIs
Performance will be measured on
Outbound calls and outreach activity
New prospects and companies added
Qualified leads generated
Corporate / social / wedding leads
Dormant leads reactivated
Follow-ups completed
Meetings generated
Business opportunities created
Accuracy and consistency of lead tracking
What We Are Looking For
Someone who is
Confident and proactive
Strong in communication and persuasion
Comfortable with cold calling
Persistent with follow-ups
Target and result-oriented
Comfortable handling rejection
Good at building relationships
Self-driven and energetic
Organized and detail-oriented
Comfortable speaking with senior professionals
Interested in Sales, Business Development & the Event Industry
Language Requirements
Gujarati – Fluent
Hindi – Fluent
English – Good to Excellent
Education & Experience
Graduate in any discipline.
6 months – 2 years of experience in
Business Development
Sales
Lead Generation
Telecalling
Client Servicing
Corporate Sales
Inside Sales
Event Sales
Reporting Structure
- Reports To
- Growth Head / Client Servicing HOD
- Works Closely With
- Client Servicing / Sales / NBD Team
Career Growth
Sales Coordinator → Senior Sales Coordinator → NBD / Business Development Manager → Business Head
- Pay
- ₹15,000.00 - ₹28,000.00 per month
- Work Location
- In person
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