Social Media Manager

Social Media Manager

Company

Trepechy Jewels / Reverra Jewels / AVA Jewels

Location

Mumbai

Experience

1–3 Years Preferred

About the Role

We are looking for a creative and driven Social Media Manager to manage and grow our founder’s personal brand as well as our jewellery brands — Reverra Jewels (US D2C) and AVA Jewels (India D2C).

This role requires someone who understands content creation, Instagram growth, storytelling, and digital marketing. You will be responsible for developing content strategies, creating engaging social media content, managing campaigns, and helping build strong online communities.

This is a hands-on role with direct exposure to the founder, where you will have ownership of social media growth and brand building.

Key ResponsibilitiesSocial Media Management

Manage Instagram and other social media platforms for the founder and brands

Develop monthly content calendars and social media strategies

Create and manage reels, posts, stories, and campaigns

Research trending formats, sounds, hashtags, and content ideas

Monitor social media performance and optimize content strategy

Engage with followers and build online communities

Content Creation

Conceptualize and create engaging short-form videos/reels

Write captions, scripts, and social media copy

Coordinate shoots, influencers, photographers, and creators

Develop UGC-style content ideas for jewellery products

Maintain brand consistency across all platforms

Brand Growth (Reverra & AVA Jewels)

Create content around jewellery, fashion, lifestyle, gifting, and trends

Support product launches and promotional campaigns

Develop strategies to increase reach, engagement, and conversions

Analyze competitors and identify new growth opportunities

Digital Advertising Support

Assist with Meta Ads (Instagram/Facebook) campaigns

Help create ad creatives, hooks, and campaign ideas

Monitor basic ad performance metrics such as CTR, CPC, conversions, and engagement

Work with the team to improve paid social performance

Requirements

Strong understanding of Instagram, Reels, and social media trends

Experience managing social media pages or personal brands

Excellent creative thinking and content ideas

Good communication and copywriting skills

Basic knowledge of Canva, CapCut, or video editing tools

Understanding of Meta Ads is preferred

Ability to work independently and take ownership

Preferred Skills

Experience in fashion, jewellery, luxury, lifestyle, or D2C brands

Experience with influencer marketing and UGC content

Knowledge of social media analytics

Photography/video creation skills

What We Offer

Opportunity to work directly with the founder

Hands-on experience building luxury jewellery brands

Ownership of creative strategy and brand growth

Exposure to D2C marketing, content creation, and paid advertising

Fast-paced entrepreneurial environment

Pay

₹25,000.00 - ₹30,000.00 per month

Benefits

Flexible schedule

Work Location

In person