SEO Manager

SEO Manager

Company

Foodsure

Location

Noida, Uttar Pradesh

Department

Digital Marketing

Experience

8–11 Years

Employment Type

Full-Time

Work Mode

On-Site

About the Role

Foodsure is looking for a highly experienced and strategic SEO Manager with 8–11 years of hands-on experience to lead the organization’s organic growth strategy.

The ideal candidate will have strong expertise in Technical SEO, On-Page SEO, Off-Page SEO, Content SEO, Keyword Strategy, Website Optimization, SEO Analytics, and Team Management. The candidate will be responsible for developing and executing high-impact SEO strategies, improving organic visibility, driving qualified traffic, and contributing to business growth through organic search.

Key ResponsibilitiesSEO Strategy \& Leadership

• Develop and lead the overall SEO strategy aligned with business and revenue objectives.
• Create long-term SEO roadmaps and quarterly/monthly action plans.
• Identify opportunities to increase organic traffic, visibility, leads, and conversions.
• Stay updated with Google algorithm updates, search trends, AI search developments, and industry changes.
• Conduct regular SEO audits and develop corrective and growth strategies.
• Define SEO KPIs and establish performance benchmarks.

Technical SEO

• Lead comprehensive technical SEO audits and identify critical website issues.
• Manage crawlability, indexability, site architecture, URL structures, canonicalization, redirects, XML sitemaps, robots.txt, and structured data.
• Monitor and improve Core Web Vitals, page speed, mobile usability, and website performance.
• Identify duplicate content, broken links, indexing issues, rendering problems, and other technical challenges.
• Work closely with developers to implement technical SEO recommendations.
• Review website migrations, redesigns, new landing pages, and major technical changes from an SEO perspective.

On-Page \& Content SEO

• Develop advanced keyword research and search-intent strategies.
• Lead optimization of landing pages, category pages, product/service pages, blogs, and other website content.
• Develop content clusters, pillar pages, topic strategies, and content-gap plans.
• Work closely with content teams to create SEO briefs and optimization guidelines.
• Improve titles, meta descriptions, headings, internal linking, schema, images, and overall content structure.
• Identify underperforming pages and develop optimization strategies to improve their organic performance.

Off-Page SEO \& Authority Building

• Develop and manage sustainable link-building and digital PR strategies.
• Identify high-quality and relevant backlink opportunities.
• Monitor backlink quality, referring domains, and competitor link profiles.
• Develop strategies to improve website authority and industry visibility.
• Conduct competitor backlink and authority analysis.

Analytics \& Performance Management

• Monitor organic traffic, rankings, impressions, CTR, conversions, leads, and revenue contribution.
• Analyze performance through Google Search Console, Google Analytics, Ahrefs, SEMrush, Screaming Frog, and other relevant SEO platforms.
• Prepare detailed weekly, monthly, and quarterly SEO performance reports.
• Identify performance trends and provide data-driven recommendations to management.
• Establish attribution and measurement frameworks for organic acquisition wherever practical.

Competitor \& Market Analysis

• Conduct detailed competitor SEO analysis.
• Track competitor keyword rankings, content strategies, backlinks, SERP features, and organic visibility.
• Identify market gaps and opportunities for Foodsure.
• Develop strategies to outperform competitors in relevant search categories.

Team Management

• Lead, mentor, and manage SEO Executives, SEO Specialists, SEO Interns, and related team members.
• Allocate responsibilities, set targets, and monitor team performance.
• Conduct regular reviews and provide strategic guidance.
• Build SEO processes, SOPs, reporting systems, and quality standards.
• Coordinate with Content, Development, Marketing, Design, and Business teams.

Cross-Functional Collaboration

• Work closely with Web Development teams for technical SEO implementation.
• Collaborate with Content and Marketing teams for content and campaign strategies.
• Coordinate with senior management to communicate SEO performance and business impact.
• Ensure SEO is integrated into new website launches, campaigns, products, and digital initiatives.

Required Skills

• 8–11 years of strong professional experience in SEO.
• Proven experience managing large-scale SEO strategies and projects.
• Strong knowledge of Technical, On-Page, Off-Page, Local, and Content SEO.
• Advanced keyword research and competitor analysis skills.
• Strong understanding of Google Search Console and Google Analytics.
• Hands-on experience with Ahrefs, SEMrush, Screaming Frog, or equivalent tools.
• Strong understanding of website architecture and technical SEO.
• Knowledge of HTML, CSS, JavaScript, and CMS platforms is an advantage.
• Strong analytical, strategic, and problem-solving abilities.
• Excellent communication and stakeholder-management skills.
• Proven team-management and leadership experience.

Key Performance Indicators (KPIs)

• Organic traffic growth
• Organic leads and conversions
• Keyword ranking growth
• Search visibility
• Organic CTR
• Revenue/business contribution from organic search
• Technical SEO health
• Quality and growth of referring domains
• Content performance
• Organic landing-page performance
• SEO project delivery and team performance

Educational Qualification

Bachelor's or Master's degree in Marketing, Digital Marketing, Business, Computer Science, or a related field.

Relevant SEO certifications and experience in managing enterprise or high-traffic websites will be an advantage.

Why Join Foodsure?

• Opportunity to lead the SEO function of a growing organization.
• Direct ow