Social Media Manager

Job Overview Springfield Properties is looking for a creative and result-oriented Social Media Marketing Mnagaer/Executive to manage our social media presence, create engaging content, promote real-estate projects, and drive brand visibility and leads through digital platforms. Key Responsibilities • Manage Springfield Properties’ social media platforms, including Instagram, Facebook and LinkedIn. • Develop and execute social media strategies to increase awareness and engagement. • Create engaging content including posts, reels, stories, videos and captions. • Plan and maintain a monthly social media content calendar. • Promote real-estate projects, properties, offers and company updates across digital platforms. • Coordinate with the Sales team to understand projects, target audiences and lead-generation requirements. • Generate and manage leads through social media campaigns. • Monitor social media trends and identify opportunities for relevant and engaging content. • Manage and optimize Meta Ads and paid social media campaigns. • Track social media performance, engagement, reach, leads and other key metrics. • Respond to comments, messages and audience enquiries professionally. • Ensure consistent brand communication across all social media platforms. Required Skills • Social Media Marketing • Social Media Management • Content Creation • Instagram & Facebook Marketing • LinkedIn Marketing • Meta Ads • Reels & Short-Form Video Content • Content Strategy & Plannin • Social Media Analytics & Reporting • Campaign Management • Competitor Research • Communication and Creativity Eligibility • Graduate in Marketing, Business Administration, Communications or a related field. • Prior experience in Social Media Marketing/Digital Marketing will be preferred. • Experience in real-estate marketing will be an added advantage. • Strong understanding of Instagram, Facebook, LinkedIn and Meta Ads. • Creative mindset with good communication and content-writing skills. • Ability to manage multiple campaigns and deadlines effectively.