Social Media Executive

Job Purpose

To manage the company's social media presence, create engaging content, maintain brand consistency, increase audience engagement and support business growth through digital platforms.

Key Roles \& Responsibilities

A. Social Media Management

• Manage daily social media activities across Instagram, Facebook, YouTube and other platforms.
• Plan, schedule and publish posts, reels, stories and videos.
• Maintain a consistent brand voice and visual identity.
• Monitor social media trends, hashtags and industry updates.
• Ensure regular posting as per the content calendar.

B. Content Planning \& Coordination

• Prepare weekly and monthly social media content calendars.
• Coordinate with photographers, videographers, graphic designers and video editors.
• Collect content from salon activities, events, campaigns and customer experiences.
• Develop creative content ideas for reels, stories and promotional campaigns.
• Coordinate with the technical and salon teams for content requirements.

C. Engagement \& Community Management

• Respond to comments, messages and customer enquiries.
• Monitor audience engagement and interactions.
• Forward customer enquiries and booking requests to the concerned team.
• Build positive relationships with followers and potential customers.
• Monitor online reviews and brand mentions.

D. Brand Promotion \& Campaigns

• Execute promotional campaigns, offers and brand activities.
• Support new service launches and marketing initiatives.
• Promote salon services, hair transformations, events and education programmes.
• Coordinate with influencers and content creators.
• Support collaborations and promotional activities.

E. Performance Monitoring \& Reporting

• Track followers, reach, impressions and engagement.
• Monitor reel and post performance.
• Analyse content performance and identify improvement areas.
• Prepare weekly and monthly social media reports.
• Recommend strategies to improve audience growth and engagement.

Contact

9737504504

Pay

₹20,000.00 - ₹25,000.00 per month

Benefits

• Provident Fund

Work Location

In person