Lead Generation Specialist

Job description

Lead Generation Specialist

We are looking for a motivated and results-driven Lead Generation Specialist to join our team. The ideal candidate should have experience identifying potential customers, generating qualified leads, conducting market research, and supporting the sales team with a consistent pipeline of prospects.

Responsibilities

Identify and generate potential leads through online research, social media, directories, and other platforms.

Research companies, decision-makers, and target markets to identify relevant prospects.

Build and maintain accurate lead databases with prospect names, contact information, company details, and other relevant data.

Qualify leads based on predefined business requirements and criteria.

Perform email outreach, LinkedIn outreach, and other lead-generation activities.

Conduct market and competitor research to identify new business opportunities.

Coordinate with the sales and marketing teams to improve lead-generation strategies.

Maintain and regularly update CRM and lead-tracking systems.

Follow up with prospects and help move qualified leads through the sales pipeline.

Track lead-generation activities and prepare regular reports on results and performance.

Ensure lead information is accurate, relevant, and up to date.

Required Skills

Previous experience in Lead Generation, Business Development, Sales, or Market Research.

Good knowledge of online lead-generation techniques.

Strong internet research and data collection skills.

Good communication skills in English.

Basic understanding of B2B and B2C sales processes.

Experience with email outreach and LinkedIn prospecting.

Proficiency in Microsoft Excel or Google Sheets.

Strong attention to detail and ability to maintain accurate data.

Ability to work independently and meet lead-generation targets.

Preferred Skills

Experience with CRM tools such as HubSpot, Zoho CRM, Salesforce, or similar platforms.

Familiarity with LinkedIn Sales Navigator.

Experience with lead-generation platforms and business directories.

Knowledge of email marketing and cold-email campaigns.

Understanding of sales funnels and lead qualification.

Basic knowledge of digital marketing and social media marketing.

Experience working with international clients or B2B markets is a plus.

Key Performance Indicators (KPIs)

Number of qualified leads generated.

Lead quality and accuracy.

Response and conversion rates.

Number of new prospects added to the database.

Outreach and follow-up performance.

Contribution to the overall sales pipeline.

Benefits

Flexible schedule

Paid time off

Work from home

Application Question(s)

Total Experience

Salary Expectation

Work Location

In person

Interview

In person

Pay

₹14,000.00 - ₹45,000.00 per month

Benefits

Paid sick time

Work Location

In person