Client Acquisition Executive

Job Description

Client Acquisition Executive

Company Name

Credencial Management System India Pvt. Ltd. (CMSIL)

Job Title

Client Acquisition Executive

Department

Sales & Business Development

Job Location

Bhopal, Madhya Pradesh

Employment Type

Full-Time, In-Office

Experience Required

Minimum 6 Months

About the Role

CMSIL is looking for a confident, professional, and result-oriented Client Acquisition Executive to expand our domestic and international client base. The candidate will be responsible for identifying potential customers, connecting with businesses worldwide, generating qualified leads, and converting prospects into clients for our certification, inspection, and training services.

The ideal candidate must have excellent communication skills, fluency in English, and the ability to communicate professionally with international clients through email, LinkedIn, and other business communication channels.

Key Responsibilities

• International Client Acquisition & Business Development

Identify and approach potential domestic and international clients for the company's certification, inspection, and training services.

Research target industries, companies, decision-makers, procurement teams, quality managers, and compliance professionals.

Generate new business opportunities through cold emailing, LinkedIn outreach, professional networking, and follow-up calls.

Understand client requirements and communicate relevant service offerings to prospective customers.

Build and maintain a strong pipeline of potential clients and business opportunities.

Follow up with prospects, handle initial enquiries, and convert qualified leads into business opportunities.

LinkedIn Networking & Lead Generation

Actively use LinkedIn to identify and connect with international clients, business owners, quality managers, compliance heads, and other relevant decision-makers.

Build and expand the company's professional LinkedIn network by sending targeted connection requests.

Develop effective LinkedIn outreach strategies to generate leads and initiate business conversations.

Send personalised connection messages, follow-up messages, and professional service introductions.

Identify potential clients through LinkedIn Sales Navigator or similar prospecting tools, where available.

Maintain professional relationships with existing connections and nurture prospects for future business opportunities.

Professional Email Communication

Draft and send professional business emails to domestic and international prospects.

Prepare introductory emails, service proposals, quotations, follow-up emails, and responses to client enquiries.

Conduct email-based outreach campaigns to generate new business leads.

Communicate confidently and professionally in fluent English, ensuring correct grammar, clarity, and appropriate business etiquette.

Maintain consistent follow-ups with prospects to improve response rates and conversion opportunities.

Coordinate with internal teams to obtain the technical information and documentation required to respond to client enquiries.

Customer Relationship Management

Understand customer requirements and recommend relevant certification, inspection, or training services.

Handle client enquiries professionally and ensure timely responses.

Maintain positive relationships with prospective and existing clients.

Coordinate with technical, certification, and training teams to address client questions.

Maintain accurate records of client interactions, follow-ups, quotations, and sales opportunities.

Sales & Revenue Generation

Work towards assigned lead generation, client acquisition, and sales targets.

Promote the company's services to businesses across relevant industries and international markets.

Support the preparation and follow-up of quotations and commercial proposals.

Negotiate professionally with prospective clients within the company's approved commercial guidelines.

Track leads from initial contact through follow-up, quotation, and conversion.

Identify opportunities for repeat business, cross-selling, and long-term client engagement.

Market Research & Reporting

Research international markets, industry trends, competitor activities, and potential business opportunities.

Identify target countries, industries, and companies that may require certification and compliance services.

Maintain and update client databases, lead trackers, and sales reports.

Prepare regular reports on outreach activities, LinkedIn connections, email responses, qualified leads, and conversions.

Suggest new strategies to improve international outreach and client acquisition.

Eligibility Criteria & Required Skills

Educational Qualification

Graduation is compulsory. Candidates must have completed their graduation.

Work Experience: Minimum 6 months of relevant experience in sales, client acquisition, business development, lead generation, or international client handling.

English Proficiency: Excellent verbal and written communication skills in English. Fluency in English is essential for communicating with international clients.

LinkedIn Expertise: Ability to search for relevant prospects, build professional connections, send outreach messages, and generate leads through LinkedIn.

Email Communication: Strong business email writing skills, including drafting introductory emails, follow-ups, and professional client responses.

Client Handling

Confidence in dealing with domestic and international clients through email, LinkedIn, and telephone.

Sales Skills

Understanding of lead generation, prospecting, follow-ups, negotiation, and client conversion.

Research Skills

Ability to identify target companies, relevant industries, and key decision-makers.

Computer Skills

Good working knowledge of MS Office, Excel, Google Sheets, email platforms, and CRM or lead management tools.

Professional Attitude

Strong interpersonal skills, confidence, discipline, and a target-oriented approach.

Preferred Qualifications

Experience